| Inspired by the beauty and precision
of the star for which they're named, Pulsar watches mark the
perfect blend of design, accuracy, and value. And you can make
one your own.
The
History of Pulsar Watches
 Back
in the '70s, when the whole Space Age thing was hitting its
peak, the Hamilton Watch Company came up with a new style
of watch. In 1972, they released their first "Pulsar"
watch into the marketplace. This watch was the first of its
kind--electronic quartz with a light emitting diode (LED),
digital display and a radically new Space Age look. A contemporary
press report described the source of the watch name as "those
strange distant spinning stars which send quick and regular
radio 'bleeps' from outer space." Sound far-out to you?
Well, not to the general public.
Those strange spinning stars inspired an incredible trend.
Pulsar® watches were a huge hit, and to this day the original
watches are highly prized collectors' items. In time, the
original boom waned; but not before the Pulsar brand name
had made an enduring impression worldwide.
 In
1979, following a series of changes in brand ownership, Pulsar
watches with new looks and new features were reintroduced
to the United States market by SEIKO Corporation of America.
This series was the first full line of all-quartz men's and
ladies' wristwatches.
At the same time, steps were
taken for a major launch in Europe. In 1980, Pulsar was launched
in the United Kingdom, Germany, the Netherlands and other
important European markets. The brand grew rapidly, as it
did in the United States. Today, Pulsar is a major brand that
is actively marketed in all Western European countries with
broad support and services supplied by SEIKO Europe, Ltd.
Pulsar continues to create new
collections of watches in a variety of styles. Each collection
strives to improve on the last - still inspired by the stars
that inspired the original.
|
